What is the Job of Social Logins on Your Site?

I wish Craig would have included his sources for which research he cites here… Should You Use Social Login’s?: “Wondering  which social logins are the most popular option among users? Well, according to research, 42 percent of social logins use Facebook while the remaining alternatives are fairly equally distributed among Yahoo, Paypal, Google and others.……

How to Be Successful in Affiliate Marketing (and Life)

You should read this… Inri137 comments on I’m not as smart as I thought I was.: “I need to ask you, has anyone ever taken the time to teach you how to study? And separately, have you learned how to study on your own in the absence of a teacher or curriculum? These are the……

Should Your Affiliate Blog Have Comments?

It seems like a no-brainer that blogs should have comments. Blogs, by their nature, are spaces of dialogue and personal viewpoints. However, Daring Fireball and platforms like Tumblr have paved the way for an acceptance of blogs sans-comments. During my first attempt to reboot CostPerNews with the ill-fated adverbs.FM, I had a “no commenting” policy……

More on Like-Jacking and Quality Traffic

Last week I posted about the rise of “Like-Jacking” on Facebook and why digital literacy is so important. The WSJ covers the issue this morning as well… Spam Finds a New Target – WSJ.com: “A common social-spam attack on Facebook, known as “like-jacking,” involves duping users into clicking on an image that looks as if……

Why Freemiums Aren’t the Future Path

Interesting piece by Tac Anderson on the concept of Path as an Upstream Social Network (USN below) compared to traditional networks like Twitter and Facebook which he terms Downstream Social Networks (DSN below) and how USN’s could affect the engagement of marketers with lucrative data-rich networks: What Path Teaches Us About The Future of Social……

Mobile, Social Media and Curation Marketing

Marshall Kirkpatrick has a nice retort to a thought piece published in the Washington Post today proclaiming social media’s growth over… Dead? Social Media’s Explosive Growth is Only Beginning: “Social media in the age of instrumentation and connected devices may be more about aggregate social activity than about the long voice blogging and Tweeting. The……

All Traffic is Not Good Traffic

Affiliate Summit published its latest webinar today on the topic of traffic generation. Evan speaks for an hour about how he generates traffic and “fans” organically through search, via social media such as LinkedIn and Facebook, with email and paid search… 10 Proven Ways to Drive Traffic to Your Affiliate Website: “Affiliate Summit ran a……

Facebook Like-Jacking and Need for Digital Literacy

Interesting: Criminals Used Affiliate Marketing Sites in Majority of Facebook Scams in 2011: The vast majority, or nearly 74 percent, of Facebook attacks in 2011 were designed to lead users to fraudulent marketing affiliate and survey sites, the report found. Affiliate marketing was a “rich source” of income for scammers, according to Amir Lev, CTO……

The Problem with A/B Testing Ads in Social Media

Something to remember as you repeatedly hear “test test test!” and embark on your own split testing for various creatives via Google Analytics etc… How Not To Run An A/B Test: “Although they seem powerful and convenient, dashboard views of ongoing A/B experiments invite misuse. Any time they are used in conjunction with a manual……

Learn Social Media Marketing in Las Vegas – Day After Affiliate Summit West

WIN a free ticket to Social Media Marketing Las Vegas – all you need to do to Tweet “Win a free ticket to #smlasvegas just after #asw11 Social Media Event in Vegas Jan 12 from @costpernews http://bit.ly/h8I1qr” If you’re coming for Affiliate Summit West, stay for Social Media Marketing 2011 and escape one more day……