Linkshare has announced new mobile and video/embed object initiatives within their affiliate interface.
It’s great to see the major affiliate networks moving into these areas!
I mentioned yesterday that Linkshare is releasing a series of interesting new platforms within the affiliate network’s interface. Here’s the update on those: Flex Links (a video link embed platform), Mobile Links for pay-for-performance tracking in the mobile space and Link Locator 2.0 for enhanced web services. All in all, this is a great step ahead for the affiliate network space as the performance market continues to mature and encompass other areas than traditional (or "1.0" if you will) affiliate sites.
Linkshare’s Flex Links for Video, Mobile Links and Link Locator 2.0 Roll Out