Want More RSS Subscribers? Use Link Splicer


For the past three years, I’ve bookmarked a great deal of things using del.icio.us. Last Spring, I decided to start using Ma.gnolia.com to bookmark marketing and tech related items that might be interesting for readers here and using Feedburner’s “Link Splicer” option to import those bookmarks into the RSS feed and daily email subscription newsletters.

I wasn’t sure if people would enjoy the bookmarks or find benefit but soon realized they did. With the craziness of having a newborn, I feel behind on linking through Ma.gnolia and decided to start again recently. After turning on the Link Splicer again this week, I’ve notice RSS numbers and actives jump up 12% and the most popular feed items are consistently the bookmarks.

I’m not sure if that’s saying more about people’s opinion of my blogging or the benefit that they are finding in the things I bookmark, but I’ll take the increase either way 🙂

So, if you are using del.icio.us or Ma.gnolia (or Furl or Digg) for bookmarks and Feedburner for feed management, make sure to turn on Link Splicer. People do want to see what you think is interesting from your daily web browsing.

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