People visit sites repeatedly because they can do things about things they care about. Here’s a great answer on the topic of why Reddit has such high engagement with people across a variety of backgrounds, age groups, interests, and ideologies despite its rather “ugly” interface:
Read Quote of Oliver Emberton’s answer to reddit (website): Why is reddit so famous despite such a boring interface? on Quorahttp://www.quora.com/widgets/content
In other words Function > Form in most cases (if you’re looking for visitors interested in more than the pretty shingles on your shop).
Published by Sam Harrelson
I'm the head of Harrelson, where we work with churches, nonprofits, and businesses on marketing strategy and consulting. This has been my personal blog about marketing, tech, religion, art, history, scifi, family, and life in general since 2006.
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