Are You a Subtitles Fan Too?

I realized last week while catching up on The Mandalorian that I have been using subtitles so much more recently. I chalked it up to getting older and not being able to hear dialogue as well. Interesting study here…

50% of Americans watch content with subtitles most of the time.

55% say it is harder to hear dialogue in shows and movies than it used to be.

62% of Americans use subtitles more on streaming services than regular TV.

57% watch content in public; 74% of Gen Z do so.

Survey: Why America Is Obsessed with Subtitles

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