Verizon to Accept Ads on Mobile Phones and Online Marketing Implications

One thought on “Verizon to Accept Ads on Mobile Phones and Online Marketing Implications”

  1. Not sure that I agree. I see this as an opportunity for very typical stuff. CPM to be arbitraged against CPA offers. Indeed, the only question is the price of inventory (CPM). Hello, Steve Denton… are you reading?

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