Mobile Auctions and US Adoption

In my spare time (all 10 minutes a day of it), I have been working on my Japanese, which along with the mobile marketing presentation at this year’s Affiliate Summit West by Linkshare VP Karen Verelly, has me thinking…

When will mobile infiltrate the US to the point that mobile users begin purchasing things through mobile auctions?

Will it take a mobile eBay with PayPal mobile? Or a GooglePhone pre-loaded with Checkout and Google Buy (or Google Auction)?

I think it will rely on the divorce between the hardware makers and the service companies. The iPhone partnering exclusive with Cingular (AT&T) was a major step backwards when it could have driven the mobile marketing revolution here in the US.

What is Linkshare doing to make this sea change happen sooner than later?

Think of:




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2 Replies to “Mobile Auctions and US Adoption”

  1. Hey Dave- I’m familiar with the mobile “monitor” service from eBay, but I don’t think you can actually bid from your phone, which makes all the difference. The Rakuten Auction in Japan allows bidding from the phone, which would be immensely helpful and popular.

    BTW, ran across this from LifeHacker this morning.

    If you’ve got a CrackBerry, try it out and let us know the results…


  2. Hey Sam,

    eBay really doesn’t promote their service, but yes, you can bid through your phone. Check it out:


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