Twitter Hashtags and Crisis Management

One thing that’s frequently seen in 2013 is some form of crisis that begins on and manifests itself across social media platforms. The folks at Social Media Today have some great tips for using hashtags effectively during times of crisis (even though they have a typo in their post title, evidently):

Use a Twitter Hashtags in a Crisis | Social Media Today: “One given in an incident: if you use social media, people will use your hashtag and @username as a source of getting the info they need. A hashtag in a crisis will become a sort of customer service channel. Be sure you have dedicated staff monitoring your social media channels and responding to  legitimate requests for information.”

12 Replies to “Twitter Hashtags and Crisis Management”

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