Traffic makes online marketing work. Traffic really makes affiliate marketing work. We all have paid for traffic and most of us have a firm idea of what sorts of traffic and how much of that traffic makes a site or program profitable. But we're all wrong. Well, most of us are wrong. Let's think about… Continue Reading STOP Trying to Send People to Your Site

Yahoo gobbles up MyBlogLog for over 10 million. This is not good news for those of us who have readily enjoyed the service over the last 8 months because the incubation period of this project has not had long enough to develop unlike del.icio.us or Flickr. Even though MyBlogLog has been a darling of bloggers… Continue Reading MyBlogLog Jumps the Shark

Affiliate marketing has a unique position within the world of online marketing. The greatest world changers, whether in terms of religion, science, sociology, anthropology, or any other discipline have always been those pushed to the edges and marginalized. There are two main types of marginalization: 1. Marginalization that is assigned 2. Marginalization that is embraced.… Continue Reading Affiliate Marketing On the Periphery

Wow. Now this is something to get excited about. I've been a big fan of Second Life for a while in terms of its ramifications for studying sociology and metanarratives. However, it's hard to translate such interests beyond just describing the coolness factor. How to relate a platform such as Second Life to online marketing… Continue Reading Second Life Goes Open Source – Affiliate Life Coming?

Here's the lineage of the infamous "5 Things Blog Meme" in terms of the SEO crowd. I had no idea I could be grouped with SEO'ers. http://www.soloseo.com/blog-tag-tree.html I've said the whole practice of SEO is almost meaningless in the current market and have been yelled at by a few, so I guess this is guilt… Continue Reading How the (SEO) Virus Spread

Many of us have interesting stories to tell of how we ended up involved in the affiliate and online marketing space. I just had a beyond interesting conversation with a well-known name in our little sphere and we spent a long time chatting about our backgrounds and what got us here.  I'll post my story… Continue Reading Starting Out in Affiliate Marketing

If you haven't taken the time to grab a pass to Affiliate Summit West at the end of the month, you're going to have to go to eBay. Shawn is blogging that the conference has already sold out. Great news for buzz and for the health of the affiliate marketing industry in general. See you… Continue Reading Affiliate Summit Sells Out

I'm putting out a call to all forward thinking marketers in the affiliate and online spaces... USE TWITTER! Why?  It's not just vanity blogging, it's instant communication with power and community.  I'm seeing what other segments are doing with the service, and it's pretty impressive for networking. With the Affiliate Summit just a few weeks… Continue Reading Twitter Affiliate Network

I don't put a great deal of emphasis or attention on metrics such as page views or feed subscribers. There are much more effective measurements of attention and readership that I've developed and use. However, during this time of blog introspection, some stats are encouraging: 1. Vlad points out in the comments that the site… Continue Reading 5 Good Things About CostPerNews