Marsbot Is Your New Scarlett

But Marsbot is important for other reasons, too. She represents a different kind of bot than the ones you see in Facebook Messenger — one that’s proactive rather than passive. She’s not a chatbot, but an interruptive bot. Crowley says that most other bots are in the model of Aladdin’s lamp: you invoke them and the genie […]

Foursquare Rolls Out Ads for Businesses

Very exciting news from Foursquare today: Expanding Foursquare Ads to more small businesses around the world | Foursquare Blog: “The idea behind these new ads is simple – connect people looking for somewhere to go with businesses that want to drive traffic to their stores. Foursquare is the best way for those businesses to reach […]

Foursquare Rolling Out Post-Check-In Ads for Brands

AdAge reports that the beloved location-sharing service Foursquare is rolling out check-in ads (with Captain Morgan, in this case) that show up directly after you check in to a certain venue. Captain Morgan and Toys R Us are leading the way with their new ads: Foursquare Rolls Out Check-In Ads With Captain Morgan | Digital […]