Month: December 2007

In Memory of Carl Sagan

Today is the 11th anniversary of the death of my hero Carl Sagan (thanks to Bad Astronomy for the reminder).  Personally, it has been an emotionally trying year with the birth of our first child and soon thereafter the death of my childhood best friend and cousin (more like brother) in Afghanistan. I find wisdom in Dr. Sagan’s words about life, the cosmos and humanity today. Echoing my post from a year ago, here’s the …

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Google Checkout Widget Coming?

Problogger has a post on an interesting new AdSense format being tested with pictures. This definitely puts the widget marketing world in a precarious situation if a Checkout widget does roll out… There’s been lots of testing of new ad formats going on at AdSense recently – but this one is really interesting – it’s a much more interactive looking AdSense unit that looks and functions a lot like Chitika’s eMiniMalls and WidgetBucks units.It seems …

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Video blogging site has announced a round of funding, added distribution and it looks as if they are adding more celebrities to compliment the popular 50 Cent channel. Soon-to-announce-a-career-move Robert Scoble is a huge fan of (and one has to wonder if this will lure him over to the video blog startup or if he’ll go with the rumor and sign FastCompany. If you’re interested in that sort of thing, he’ll be announcing … Gets Funding, Distribution and Celebrities Continue Reading >

Squidoo Takes on Knol

Squidoo strikes back against Google with an interesting front end for a Squidoo lens creator called SquidKnol: We built a new front door that makes it easy for you to build a scholarly page, filled with details, facts and more on Squidoo. And of course it will be indexed all over the web… Pretty smart (and funny at the same time) from Seth Godin and the Squidoo team if you ask me.  Should be fun …

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What is an API?

Matt Dickman has an excellent (and concise) post/video on MarketingProfs explaining what an API is and what it does. Whether you’re a marketing geek or just someone interested in improving your web marketing, you need to at least have a conversational understanding of API’s in this web2.0 mashup world. Matt provides a good place to start. Matt is doing a series of these posts on important terms or concepts that marketers need to understand or …

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Learning, Teaching and the New Web

Last week, my grad school alma mater Yale opened its doors to the web and followed the path of Stanford and M.I.T. by putting popular courses up for anyone to enjoy and learn from. Here’s a great story from the NY Times about an amazing Physics teacher at M.I.T. who is using this newfound access to people outside the ivory towers to share his love for physics: Professor Lewin’s videotaped physics lectures, free online on …

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TweeterBoard is Bad and Stunts Growth of Conversations (as Do All “Lists”)

My pal Marshall Kirkpatrick made a post on Read/WriteWeb concerning the fascinating new TweeterBoard site: On Tweeterboard you’ll find not only a list of the top 100 most influential users on Twitter – you can also look up any of almost 2000 users and see who they are conversing with and get some idea how much influence they carry in the Twitter ecosystem. Only a small portion of Twitter users are being tracked so far …

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Interesting post (and discussion in the comments) from ComparisonEngine on Pepperjam’s site: In a search for Ugg boots, I found the following ad: I thought I was clicking on a ad. Instead, I arrived at, which is owned by the Pepperjam Network. Kris Jones has also posted about Brian’s ComparisonEngine post on the PepperJam blog . Should be fun to see how the comments and conversation play out and what people think … or Continue Reading >

Google Goes Useful: Easily Check Flight Status

While seemingly mundane, this is killer for those of us with an already large part of our digital life wrapped up in the Google cloud.  Sure there are sites that already do this, but Google has earned my trust for essential info like a flight status: For the latest information on a flight’s status, simply search for an airline and flight number, and the first result will tell you whether your flight is on time …

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Thanks, Anna

Chris Brogan wished his wife a happy birthday in a beautiful post on his blog today. Following in his footsteps, I just wanted to give a quick “Thank you and I love you” to my wife. It has certainly been one heck of a year, but she impresses me more and more everyday with her skills as a physician, friend, wife and (now) mother… Here’s to the next 50 holiday seasons!

Sitemap Videos for Google Indexing

Google continues its foray into video with the announcement of sitemaps for video: In our effort to help users search all the world’s public videos, the Google Video team joined the Sitemaps folks to introduce Video Sitemaps—an extension of the Sitemap Protocol that helps make your videos more searchable via Google Video Search. By submitting this video-specific Sitemap in addition to your standard Sitemap, you can specify all the video files on your site, along …

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AdMob and the Coming Mobile Marketing Revolution

AdMob is an advertising network aimed at the mobile market. They interact with publishers and advertisers much in the same way as a Commission Junction or Linkshare or ShareASale, but focus on mobile ads, creatives and deliveries. They have just released their November stats (report available here): It is our pleasure to send you our third monthly AdMob Mobile Metrics with November data. We have appreciated your feedback and continue to add to the report. …

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Digital River Shares Slip: Affiliate Future for Games?

Barron’s is reporting that Digital River, the parent company of affiliate network oneNetworkDirect, is seeing its stock price slide today in light of lower revenue from key client Symantec resulting in a lower valuation: Zorovic says that he now expects the software-downloading service company’s revenue from key customer Symantec (SYMC) to be down 5% year-over-year in the current quarter, rather than flat as previously expected. “As Symantec continues to focus on its costs in 2008, …

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Why Social Media Marketing Matters

Peter Kim has a thought provoking post on a quote from Lester Wunderman: “We are living in an age of repersonalization and individualization.  People, products and services are all seeking an individual identity.  Taste, desire, ambition and lifestyle have made shopping once again a form of personal expression.  A computer can know and remember as much marketing detail about 200,000,000 consumers as did the owner of a crossroads general store about his handful of customers.  …

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Performics Offers Make Good for Downtime

Performics offers affiliates a make good for downtime earlier this month in an email to network members… As you know from previous communications, DoubleClick Performics experienced a system outage on Saturday, December 8, 2007 due to an inadvertent complete loss of power in the DoubleClick Thornton, Colorado data center. In light of the service disruption, DoubleClick Performics decided to do something special for its Affiliate Publishers and will pay a one-time bonus of 10% based …

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10th Grader Gets Detention for Using Firefox (UPDATE: HOAX)

If my daughter ever gets detention for doing something like this, I’ll be the first to take her out for ice cream (or whatever the kids consider cool these days): Now this is a sad story…if it’s true. According to this alleged school report, one student received a detention for using Firefox—as opposed to IE or Safari, we assume. And while there could be plenty of explanations for why the school would want to control …

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Celebrating Five Years of Blogging: SkyHawkScience Still my Fav

Robert Scoble has started a fun trip down memory lane for all of us with his post “Celebrating Seven Years of Blogging.” I formally started blogging in 2002 with Digital Moses then the relaunched ReveNews (my pal Jim Kukral was publisher of ReveNews at the time and has been blogging since 2000 or so). But the blogging that I’m most proud of was the class blog I started while I was teaching 8th Grade Physical …

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Google Adds Social Networking to Google Reader

Google is making a small tweak to Google Reader that increases its “stickiness” even more and competes directly with popular applications such as the FeedHead app within Facebook: So, we’ve linked up Reader with Google Talk (also known as chat in Gmail) to make your shared items visible to your friends from Google Talk. Once you’ve logged into Reader and been notified of the change, these friends will be able to see your shared items …

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LinkConnector’s New Product Feed Creatives

LinkConnector, a North Carolina based affiliate network, launched its new product feed creatives this week.  The new creatives allow affiliates to promote specific merchant products without having to download the merchant’s entire product feed. In other words, these are dynamic ads that allow the affiliate promoting a merchant to be choosy about products withing a data feed.  Giving affiliates a choice is always a good thing and normally works out for the merchant in terms …

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