performance marketing alliance

Changed My Mind on the PMA

Originally, I stated that I wasn’t going to get involved with the Performance Marketing Alliance on GeekCast. I was nominated for the formation advisory board and originally thought I would probably decline as I said on GeekCast. However, I changed my mind on Thursday night after some very good conversations, including one with my very …

Changed My Mind on the PMA Continue Reading >

PMA and Datafeeds

Interesting possibility for the thread that Rebecca just posted on the Performance Marketing Alliance’s blog regarding Haiko’s datafeed standard from 2005: Data Feed standard update at Performance Marketing Alliance: “Haiko de Poel just emailed me with a link to a data feed standard he developed in 2005 and posted on A Best Web. It is …

PMA and Datafeeds Continue Reading >

Scroll to Top