Thoughts on AirPods Pro

I was going to pass up on the AirPods Pro. I was incredibly impressed by the first generation of AirPods. In many ways, the AirPods became the revolutionary technology that we all thought the Apple Watch might be. The integration with Siri and the ability to interface with a voice-first assistant set the devices apart, however. There simply was nothing like them before or even now. It’s like a prequel to Her.

Today I received my AirPod Pros. I was skeptical. After about 4 minutes on a call, I’m no longer skeptical.

This is a game-changing device. Where the original AirPods were fantastic for “cord-free” audio for your iPhone, the AirPod Pros are beyond a step up. I’ve been testing them all night with podcasts, audiobooks, music, and most importantly phone calls. For those of us who still live in a world where phone calls matter, these things are a game-changer.

The noise cancellation features is super intelligent. The quick interfacing with an iPhone or iPad is admirable. But the sound quality is up there with what I’d hope for earbuds this expensive.

The future is voice computing. Apple’s most “Apple” device since the iPad unveil in 2010 is definitely the AirPods. The AirPod Pros completely live up to their name. I’m completely on board with this amazing technology and love the innovation.

Intelligent Voice First Interactive Advertising

We are in very early days of the Voice First revolution and Intelligent Voice First interactive advertisements along with true Voice Commerce will form the new backbone to Voice First AI just as pay-per-click and shopping carts formed the last revolution. In the next 10 years “Dumb Pipes” of audio and video channels that do not have Voice First AI deeply integrated, will be seen as ancient as live radio, TV and music downloads look today. Spotify took a great first step in to Intelligent Voice First interactive advertisements.

Via Brian Roemmele on Quora