Your Affiliate Sites Should Use Responsive Web Design

So many folks I know who create “thin” affiliate sites (less than a dozen pages) still use fixed web site widths instead of making their site appealing regardless of whether it’s being viewed on a 27″ display, a 4″ glass mobile screen or a 7″ tablet.

It’s true, using responsive design (RWD in the post below) can cause more overhead, time and expense at the beginning of a site build, but the long term outcomes remind me of the conversations we had about using tables or CSS back in 2003 and 2004 when site creators couldn’t be bothered to “learn something new.”

All that to say, it’s time to fit your site into a responsive design model. It’s incredibly easy to do in 2013 whether you’re redesigning or starting with a new site.

Here’s a good read…

Responsive web design: the war has not yet been won » Blog » Elliot Jay Stocks: “Well, no. As widely adopted as the RWD process is, there are still numerous designers, developers, freelancers, and agencies who continue to opt for the safety of fixed widths, or adopt the process in a semi-complete sort of way — like making several fixed designs that adapt to specific device sizes, or change only when the screen is at a mobile-like resolution.”

Go and do likewise.

Bundles of Non-Delight

Great read on exploring the minds of customers from J.P. at Confused of Calcutta…

The Mind Of The Customer – confused of calcutta: “Next on the list is the bundle.

What a delight. Not. This is where the company looks at what it’s got, knows what the customer wants, and more importantly, knows what the customer doesn’t want. But they need to sell what the customer doesn’t want. So what they do is they make a new thing, one which contains both. A bundle. You want to fly to Istanbul for the Champions League Final? Yes we have flights, but only ones that come with hotel rooms. You’re OK with that? Great, here are the flights. And five nights hotel accommodation. Yes, five nights. All our one-night packages are sold, sorry.”

Nexus 4 and Porting My Number to Google Voice

Screen Shot 2013 02 02 at 4 40 43 PM

Like a number of others, I couldn’t wait to get a Nexus 4.

As a recent Android convert, I have been jealous of those with stock Android installs on their mobiles. My Samsung Galaxy S3 looks and acts mored like a Samsung phone than a “Google phone,” and rightly so. Samsung is making those devices so that’s their decision. Of course, there are ways to root and flash mods to get a more streamlined and stock Android experience, but as someone fresh from the Apple orchard, I was hoping for a little more ease.

The Nexus 4 is also an unlocked phone. That means I can sign-up with TMobile or ATT here in the US and pop in a sim card without a worry for carrier fees or a 2 year contract.

That’s a scary proposition for most folks. I’d make the correlation between deciding to “cut the cord” with your cable tv and go the route of using an AppleTV or Roku or a laptop or Mac Mini or XBox or PS3 etc as the main source of your entertainment. I “cut the cord” back in 2003 and haven’t looked back. I’ve loved the freedom of using an AppleTV for some content, my beloved Roku for other content, an XBox 360 for some things and finally a laptop with an HDMI connection. I have a state-of-the-art huge TV and it feels right to me (and simpler) to use those boxes to get the shows I want to watch.

The same goes with cutting a connection to a mobile phone carrier. As an experiment with this new Nexus 4, I signed up for a $30 a month pre-paid TMobile 4G plan. I can ramp that up or down as needed. I can go grab an ATT account if I want. There’s no commitment and that’s awesome. I rarely “talk” on my phone so 100 mins for me are probably too many. However, the unlimited texting and unlimited browsing (4G speeds up to first 5 gigs) are the real winners for me. There are more expensive plans, of course. I’m assuming most people need more than 100 minutes of talk time for their phones. However, with Google Voice on my laptops and Skype, I don’t do much in the way of using a phone as a phone.

That takes me to the final part of this transformation… porting my number over to Google Voice. With a $30 a month plan in place that I’m really enjoying, I’ve decided to take the plunge and get away from my Verizon account by porting my number over to Google Voice and using that as my main telephony.

I love Google Voice and have been a long-time user of the service since it was called GrandCentral back in 2005 and not affiliated with Google. When Google did acquire the service in 2007 I was hopeful about it’s future and how Google could reinvent texting and telephony just as it changed email forever with GMail.

It has been a slow progression, but as a steady Google Voice user over the years I’ve been waiting for the right set of circumstances to make the leap to using the service as my full time provider (in a sense) rather than just the extra number that some of my closest friends have.

With this awesome T-Mobile plan, an amazing Nexus 4 device that I’m literally head-over-heels about and the always-there passion to cut the cord to Verizon, now’s the time.

I just started the porting process and will keep updating on how things go.

Way of the future.

Setting Fire to the Past

Despicable:

Ancient Manuscripts In Timbuktu Reduced To Ashes : The Two-Way : NPR: “‘These priceless manuscripts are my identity, they’re my history. They are documents about Islam, history, geography, botany, poetry. They are close to my heart and they belong to the whole world,’ the mayor said.”

Fundamentalists in Mali aren’t the first or the last to commit such atrocities, of course. Europeans have a long history of setting fire to their respective pasts as do Greeks, Romans, Egyptians, Persians, Seleucids, Assyrians, Babylonians, and Sumerians before them.

We set fire to the past when we speak of “the Founding Fathers” or “Biblical veracity” everyday.

Still… “The past is never dead. It’s not even past,” as Faulkner reminds us.

“I Didn’t Know There Was Another Type of Phone”

photo

My five year old daughter saw my Galaxy S3 on the kitchen table this afternoon and asked:

“Daddy, what is that?”

“It’s a mobile, why?”

“It’s not an iPhone?”

“Nope, here’s my iPhone.”

“Oh, I thought all phones were iPhones.”

I keep forgetting that she was born in the same year the first iPhone was announced and then released.

Start Your Own School with a WordPress Plugin

Really exciting to see this type of thing develop (especially from the fine folks at WooThemes using the venerable WordPress platform):

Sensei from WooThemes: “Google is working on an online course solution. Same story with Khan Academy, Coursera, Udacity, and … you? If you run a website that uses WordPress, you can now easily (relatively) build your very own online school.”

via edudemic

We’re in for a major sea change that has to be scary not just to independent education outlets but also colleges and universities that “get it” when it comes to what’s around the corner.

That’s why Harvard, Yale, Stanford, MIT etc are working so hard to secure their footholds in this brave new world of education and learning. Sadly, k-12 independent schools aren’t seeing the light just yet.