Declining Average Church Attendance and Marketing Implications

RIP, average attendance | Faith and Leadership: “Church attendance was once a key indicator of a virtuous cycle. If the church could get a new person in the pew regularly, offerings would go up, involvement in small groups and missions would climb, and the church would be healthy. If attendance was declining then everything else would eventually decline. The growing lack of dependability on attendance is a sign that the virtuous cycles that have sustained congregations since the end of World War II are collapsing. In order to sustain congregations over the long haul, new cycles need to be developed. Once that begins to happen, new measures can be identified.”

Interesting article that ends with a decisive call to parish leaders to move ahead in attempting to understand the changing nature of church attendance rather than keeping the status quo or firmly placing heads in sand to avoid the uncomfortable conversations that arise as a result.

As Pew Research etc have pointed out, the religious landscape of the United States is decidedly different than it was just 10 years ago, but especially 20-30 years ago when many of the models church leaders use for analysis, budget predictions etc were being formulated.

It’s not all doom and gloom, though. Churches being smart, nimble, and open to hearing the voice of God in the silence, in the whirlwinds, and even in the spreadsheets can mean the difference between keeping a historic sanctuary lit and being able to provide missions monies or having to sell the building to the YMCA.

Social Fundraising and Boards

Good tips here on how to get your nonprofit’s board behind a “social fundraising” campaign. I’ve seen directors struggle with this same issue numerous times, and I offer up similar advice:

The Nonprofit Marketing Blog: “Of course, the idea behind social fundraising isn’t new, but combining the age-old structure of board support and your fundraising assets with technology that makes it much easier to ask for a gift can amplify your outreach, resulting in more donors and more donations for your mission.”

Going Indie

Amen.

And nah, one-person shows are still viable.

Daring Fireball: ‘The Big News Sites Still Rule’: “My take is that if you’re going to go indie, you need to stay lean and mean. You don’t have to stay as lean and mean as I have — I have no employees, and to date, no one else has ever written a word for Daring Fireball. In fact, a one-person show might be too lean to get off the ground today.”

Oh Hillary, Don’t Do That

Bless her heart (we South Carolinians forgive Frank Underwood’s accent, but that’s just because he’s on Netflix)…

Hillary Clinton’s fake Southern accent gets lost in translation | Fox News: “And there’s nothing more unpleasant to the ear than a phony Southern accent. It’s downright disrespectful and a bit condescending. But because she’s Miss Hill’ry – the mainstream media laughs off her faux dialect.”

http://video.foxnews.com/v/embed.js?id=4262062331001&w=466&h=263Watch the video at video.foxnews.com

Amazon Baby Food @meriannaneely

What do you say, Merianna? Baby Harrelson’s first baby food from Amazon? Have to get kids started young in their consumption silos!

You May Soon Be Able to Buy Amazon-branded Milk, Cereal and Baby Food | TIME: “The online retailer is planning to expand its private label lineup into groceries like milk, cereal, and baby food, the Wall Street Journal reported on Thursday, citing people familiar with the matter. The newspaper also reported that Amazon filed for trademark protection in early May for more than two dozen categories under its existing Elements brand including coffee, soup, pasta as well as household products like razor blades and cleaning products.”

Google Photos and the Price of Free

Google Photos

I’ve gone back and forth on the Google privacy debate over the years, but I’m really excited about them spinning out their Photos product into a standalone “app” that now basically undercuts Apple, Flickr, Microsoft etc and makes me very tempted to kill my expensive iCloud subscription that I keep for hosting photos…

Google Photos’ Unlimited Free Storage Could Clobber Apple’s Expensive iCloud | TechCrunch: “Google is often criticized for not ‘getting’ humans. But Photos ties together some its most powerful technologies so it doesn’t have to. Storage, editing, organization, and search all happen automatically. There’s no need for manually moving files, correcting colors, tagging subjects, or rifling through reams of pictures.”

Both my personal and work accounts are on Google Apps as well. I’m pretty much of the opinion now that Google software + Apple hardware = best prosumer experience possible.

Sapphire Apple Watch Screens Can Crack

Ouch…

Apple Watch sapphire screen cracked: Accidental drops can break screen | BGR: “My friend was actually more worried than I was that something might have happened, but I reassured him that everything would be fine, as this Watch model has a sapphire display that’s shockingly difficult to crack. Then I picked it up from the ground to show him that the sapphire screen has survived the drop unharmed.

Boy, was I in for a surprise.”

Handing Off Podcasts via Overcast

I was listening to a podcast on my iPhone via Overcast on the way home (my pregnant wife needed a milkshake at 9pm after all). I plugged in my headphones when I got home and was going to continue listening to the podcast on my phone as I usually do when I try to squeeze in a few minutes of work at night before bed on my main computer.

I’ve recently purchased a new Macbook Pro in the last week or so, and I’m still discovering things that I had heard of but hadn’t realized yet. Instead of going to my desktop to work on some logos with Illustrator, I decided to try out the Macbook since it runs Adobe apps just fine.

When I flipped it open (with my headphones on and still plugged in to the iPhone playing a podcast via Overcast), I was surprised to see this small item in the Dock:

Overcast and Main Window

I was surprised to see Overcast using Apple’s much touted but overlooked new “Handoff” component to its ecosystem (as part of a wider initiative known as Continuity).

While I try to avoid lock in to one physical or software system (I still use and love my large Windows desktop for heavy graphics work and I keep my Moto X plugged in and try to use it at least once a day but that’s dwindling), I keep finding myself pleased by things that Apple is getting right on the hardware front. Their software and approach to the “cloud” is still behind but with things like Continuity, it looks like they are getting better and better at that in the post-Jobs era.

Kudos to Marco Arment on Overcast. It’s a battery hungry app, but that’s because I use it so often on my iPhone. It’s a beautiful piece of software, and little surprises like being able to handoff podcasts between my phone or iPad to my Mac without skipping a beat is pretty magical. It’s the little things.

Are we sure Chancellor Palpatine didn’t write this?

“Though imperialism is now held in disrepute, empire has been the default means of governance for most of recorded history, and the collapse of empires has always been messy business…Back then it was states at war; now it is sub-states. Imperialism bestowed order, however retrograde it may have been. The challenge now is less to establish democracy than to reestablish order. For without order, there is no freedom for anyone.”

Source: It’s Time to Bring Imperialism Back to the Middle East – ForeignPolicy.com

Yes, western imperialism and colonialism helped cause this mess. Surely there’s a better way forward than re-establishing such hegemonic (and veneer thin) powers in the region.

Religious Slacktivism

Prof. Thomas Whitley and Sam Harrelson attempt to bring some thoughtfulness to the topic of religion again this week with discussions of whether Jesus was a terrorist, the beatification process, Muslim responses to climate change, how to fix Genesis, and why changing your Facebook profile picture makes you feel better.

Source: Thinking Religion Podcast: Religious Slacktivism

 

Our weekly podcast episode on Religion and culture is live. I think it turned out pretty well!