Last Updated on August 22, 2017
We’ve been hearing about the decline of Facebook’s popularity among younger users for years now. It looks like Instagram (owned by Facebook) and Snapchat are finally providing an avenue for “Facebook Nones”:
Facebook is losing appeal among teens and young adults which is contributing to generally slowing growth for the platform, according to the latest projections from research firm eMarketer.
At the same time alternative social apps Snapchat and (Facebook-owned) Instagram are seeing rising and double-digit growth in the same youth demographic — suggesting younger users are favoring newer and more visual communications platforms.