Category: Technology

TC;DR

Andy Beaumont on the plague of Pop-Ups 2.0 and the reason why publishers of all sizes are rushing to put them on their sites (hint.. doing analytics wrong):

I have tested this design pattern with real people, and a significant portion of them believe that they must do what the box is begging them for in order to close the overlay. These people remember, they’re people, not “conversions”, are signing up to a newsletter they don’t want. They’re then going to be irritated by it for several months until they work out how to unsubscribe from it. The analytics guru you brought in is walking away with a chunk of your money, in exchange for having pissed off a whole bunch of existing and potential customers.

via The Value of Content — I. M. H. O. — Medium.

Tom Merritt and the New Economy

Tom Merritt is not only an excellent sci-fi author (seriously), but an amazing talent in podcasting and tech punditry. I’ve listened to him from the days of TechTV a decade ago into CNet’s Buzz Out Loud and into his daily show on TWiT called Tech News Today.

So, this sucked…

After some soul searching, I’ve decided that we do need an in-studio anchor for Tech News Today, and a News Director who can help us build the kind of organization you can count on for authoritative tech news and information.

So it’s with a heavy heart that I’m announcing that we’re not going to renew Tom’s contract as host of TNT. His last show will be at the end of the month.

via inside.TWIT.tv | …the revolution will be streamed… – Blog – Changes at TWiT, Part 1.

Comments closed, indeed.

I’m a big fan of TWiT and Leo Laporte’s work on building his own podcasting empire, but this is not a good move.

Amazingly enough, Tom and his pal Roger recorded this podcast tonight about the nature of the new economy, working for yourself vs working for others and the uncertain road of going it alone.

It’s worth your time to go listen.

God knows this is something I’ve been going through with setting up my own business. Tom has been an inspiration for both my marketing agency, my podcasting aspirations for Thinking.FM and a plethora of other businesses I have in mind.

Godspeed, Tom. Sucks for now but things will be better than ever soon with the ability to handle the NSFW crowd like you do. Keep writing, podcasting, and inspiring the rest of us who want to follow you into the new economy.

Why You’ll Buy a Chromebook Soon

I can’t say how much I love my Chromebook… nice thought piece on TechCrunch about the Chromebook threat to Microsoft and why it’s more than a browser…

This time, the company is targeting Chromebooks, Google’s cheap ChromeOS-based, web-centric laptops. Why is Microsoft worried about Chromebooks? Because it can see the writing on the wall.

via Microsoft Should Be Worried About Google’s Chromebooks | TechCrunch.

Worlds Colliding

I’m a big fan of Pawn Stars. It’s the one “reality show” I can watch (when I’m in a hotel or via the History Channel app on my Nexus 7). So, I was apprehensive about clicking this given I also love Paul Thurrott’s podcast “Windows Weekly” on TWiT and knowing his…um… love for Chromebook since I’ve been listening for over 5 years. Click to read his reaction to the Pawn Stars / Microsoft mashup:

So I was happy to see a great new “Scroogled” ad appear from Microsoft this week featuring the guys from “Pawn Stars.” It’s worth watching.

via Great New Scroogled Ad with the Pawn Stars | Cloud content from Paul Thurrott’s SuperSite for Windows.

I use a Windows machine here in the office and love it as a “truck” to do things like Photoshop or intense projects.

However, my go-to device is a little Acer Chromebook that I love. Between the Chromebook and my Nexus 5, I can run my company on the go and “in the cloud” pretty effectively. I sometimes need to get to the office to use this powerful Windows machine (or if I need to play a graphics intensive game), but my computing work is pretty evenly distributed between the Chromebook and this PC.

No, I don’t think a laptop needs Windows and Office to be a “real laptop” as the ad calls out. I know Paul disagrees, but this just reeks of desperation and won’t be received well.

Microsoft should decide what to be and go be it rather than trying to point out what other competitors are and are not. That’s my $50,000 marketing advice to them heading into a very important 2014 for the future of their company. Embrace RT. Push us old “we want desktop!” users harder to the Modern UI interface. Lean forward into the future and make Windows (RT) the kind of polished product that the XBox One is on launch day. Be innovative. Make us smile again.

Oh, and stop making my favorite TV people talk smack about something I love 🙂

Got a call this morning from my hotel last night…

Very nice lady explained I had left my iPad in my hotel room when I checked out. I stumbled for a bit because I don’t have an iPad.

I asked her to flip it over and see if it says “Nexus.”

“Yes, it does!” she said, “what is a Nexus iPad?”

We had a nice chat about Android and iOS.

Fun tech convo thanks to my carelessness.

Stranger Than Fiction

This is just getting weird…

The truly amazing thing about this is just how pedestrian the NSA’s efforts are – according to NRC, they’re essentially running the same kind of phishing scams with false email requests that you’ll see from any other purveyor of malicious software. As an example, NRC points to how the British GCHQ used false LinkedIn pages to lure and infect Belgacom network employees. Just one more good reason to never click on anything sent from anyone ever.

via TechCrunch