I was close on the future of marketing, but I didn’t realize silo’d messaging was going to be the magic bean instead of open source.

From 2008: The future of marketing is not based on latency or delayed access to timely information. RSS is wonderful and has changed my world, but its asynchronous delivery only makes me want to plant the latency bean in some fertile garden so that I can climb the vine to the ultimate marketing prize… real […]

Ourlast big economic driver was engineering and the first stage of the digital age. At Institute for the Future, in our annual ten-year forecast program, we see an underlying shift to biology as a driver, and what I’m starting to think of as the “global well-being economy.” If biology and the global well-being economy will […]