brand engagement

Social Media Interactions Drive Business

Wow… 90% Of Customers Will Recommend Brands After Social Media Interactions – Business Insider: “This showed that four out of five consumers would be more inclined to buy a brand more after being exposed to their social media, with 83 per cent happy to trial the product in such circumstances.” Not bad.

Instagram Videos Get More Brand Engagement Than Vine

Interesting… How does Instagram video stack up with Vine? | InsideFacebook: “Some findings, studied among the Interbrand 100 from June 20 to 26: Instagram videos are being used by twice as many brands, and more videos are being posted. Instagram videos are seeing significantly higher (over 2X) engagement than Instagram photos, suggesting brands should focus …

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