August 2013

5 Tips and 3 Tools to Get You Engaged On Multiple Social Networks

One of the most frequent questions I get during talks on social media marketing have to do with the never ending (and seemingly always expanding) situation of having to post your content to the variety of social networks that currently exist and continue to pop into existence like mini galaxies. My normal stream of advice …

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Affiliate Summit East Returns to NYC

I was hoping for Charlotte, but the “wisdom of the crowd” makes it otherwise… After conducting a poll of over a dozen cities in the U.S. and Canada, we found that the most popular city for next year is New York City. via Affiliate Summit East Will Return to NYC in 2014

Tim Storm on Building a Team

Good read from industry legend Tim Storm on the ShareASale blog… FatWallet started when there were already a number of coupon sites to be found on the internet (and hundreds more yet to be started).  One of the great differentiators early on was that I hired employees to help build and operate the site, where …

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Yoast SEO Plugin and Modified Headers

  I’ve used Yoast’s SEO WordPress plugin a great deal in the past when I needed a “set it and tinker when necessary” on a client site or affiliate site we’ve developed. I decided to give it a go with the fresh WordPress install we’re using for CostPerNews and discovered something that I’ve heard others …

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Google Hall of Famer Wayne Porter

CostPerNews owes a great deal to one of its original backers Wayne Porter, even though he is evidently a spook… Keeping Internet users safe is more than just making sure Google’s products are secure. Google engineers also contribute to improving the security of non-Google software that our products and users rely on. Provided below is …

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Google Keyword Tool Replacements

Google has removed access for its Keyword Tool that was a part of its AdWords platform. So now what do you do? With Keyword Planner, we’ve combined the functionality of Keyword Tool and Traffic Estimator to make it easier to plan search campaigns. That’s why Keyword Tool is no longer available. You can use Keyword …

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Welcome Back to CostPerNews

After a long day of yard work, I rushed into my office and registered the domain “” For some reason, mowing the lawn and trimming hedges always causes me to brainstorm about online marketing. I had an idea of what I wanted to do with the site but only had a vague sense that it …

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Visiting One Of My Favorite Places in the World

Love this place… Despite the mosquito swarm I encountered (tried my best Finn from Adventure Time to no avail). Now covered in mosquito welps welts (thanks, Elisabeth) but well worth the pain.

Press, Fever, and Freedom

I’m so excited that my RSS reader of choice on Android (for my Nexus 4 and Nexus 7) has rolled out support for Fever… What’s New 1.4 – Fever support via Press – Google Play. Fever is a fantastic piece of software that does all the duties of something like Feedly or Google Reader (RIP) …

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Android is Pretty

For all of my pals who say, “How can you use Android? It’s just so ugly compared to iOS!”… A collection of screenshots encompassing some of the most beautiful looking Android apps. via Android Niceties. Thanks to Devin T for the link.


Willie and Waylon during nap time on Mary Hudson’s  princess bed. Strong work, guys.

What Does Google’s New Personalized Search Mean for Marketers?

When working with our clients on search campaigns, one of the most common conversations I have is about the nature of Google searches and how, if you’re signed in to your Google account, things aren’t universal (despite the “universal search” term). To drive this home more, Google is now blending its (awesome) Google Now type …

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