If you auto-share items from your site to Facebook (blog posts for example), you’ll want to take note of the big changes coming this week. Many people, nonprofits, small businesses, churches etc use the built-in social media auto-sharing features on platforms such as WordPress or Squarespace or Wix or Weebly etc to share content to Facebook, Twitter, …
Ready for the next episode? Here we go! THINKING RELIGION is coming back in August 🙂 Support Thinking Religion
As with many things to do with marketing and messaging, churches are way behind the curve when realizing that relationships are much more powerful than advertisements or fancy branding. Marketing data points have already moved larger brands to this realization but there’s still a large vacuum in the world of nonprofit and religious org marketing …
Dave Winer: 1. Eliminate the character limit, allow for linking, simple styles, titles and enclosures (for podcasting). The move to 280 chars was so successful, that should be a clue. Remove the barriers to expression and let the whole web in via linking. Handle length the way Facebook does with a see more link. It’s …
Holistic marketing campaigns that are based on customer journeys and utilize a mixture of text, video, and image based ads have always been the vehicle for real results if you had enough budget. It’s great to see Google (YouTube) helping to make this reachable for nonprofits, community groups, and religious orgs with a limited budget …
I love this story (not just because I have an unhealthy obsession with bags and man purses)… For whatever reason, Armstrong seemingly kept the bag a secret for more than four decades. Even when questioned about mementos by his authorized biographer, Armstrong made no mention of the historic artifacts that were tucked away in his …
At Harrelson Agency, we manage a number of Google Ads campaigns (formerly AdWords as of July 24, 2018) for clients. Simply put, there’s really no better way to drive web traffic to a site or a landing page regardless of your budget, size, or goal. Whether you’re selling stuff, raising awareness, or trying to get more …
Harrelson Agency and Google’s New Responsive Search Ads Read More »
Hmm… being the parent of a current toddler, I’m going to take an initial pass on this upgrade offer. Still, the results provide an interesting look into how the brain can store and ‘forget’ memories from childhood – and it’s tantalising to think that our very earliest moments in life might really be locked up …
Our Toddler Memories May Not Be Permanently Lost Read More »
Stumbleupon was one of those services that I loved to talk about on my blog or during a conference presentation back in the ’00s when describing the glorious democratized future that web2.0 would bring us. Twitter was still a texting service called twttr and Facebook was still at Harvard. You could edit the CSS on your …
I’m “here for this” as the young people say… “We need a new model,” Carstensen says of the current norms around career pacing. The current one “doesn’t work, because it fails to recognize all the other demands on our time. People are working full-time at the same time they’re raising children. You never get a …
Eerily familiar to the American left… Prideful of their own higher learning and cultivation, the intellectual classes could not absorb the idea that, thanks to “invisible wire-pullers”—the self-interested groups and individuals who believed they could manipulate the charismatic maverick for their own gain—this uneducated “beer-hall agitator” had already amassed vast support. After all, Germany was …
Fun read: As a writer of nonfiction, I can’t help but love writing’s roots in enumerating concrete objects and reality itself. The textual analyst part of me loves how Mesopotamian tokens were wrapped in clay envelopes after being impressed on the soft exterior – perhaps clay-wrapped tokens of meaning give rise to the notion that …
Was Writing Developed by Poets, Priests, our Accountants? Read More »
Common sense advice here, but I see mistakes like using the same hashtags over and over and over (or using hashtags that have nothing to do with a post) way too often (particularly from nonprofits)… As for the practice of using the same long list of hashtags on every post… Don’t do it. Instagram’s community …