OpenAI’s Strawberry

Happening quickly…

Exclusive: OpenAI working on new reasoning technology under code name ‘Strawberry’ | Reuters:

The document describes a project that uses Strawberry models with the aim of enabling the company’s AI to not just generate answers to queries but to plan ahead enough to navigate the internet autonomously and reliably to perform what OpenAI terms “deep research,” according to the source. This is something that has eluded AI models to date, according to interviews with more than a dozen AI researchers.

AI’s Awful Energy Consumption

Be mindful and intentional with technology tools…

Google and Microsoft report growing emissions as they double-down on AI : NPR:

“One query to ChatGPT uses approximately as much electricity as could light one light bulb for about 20 minutes,” he says. “So, you can imagine with millions of people using something like that every day, that adds up to a really large amount of electricity.”

What is Slop?

This is a fantastic post from Garbage Day (a newsletter I always enjoy) on the concept of “slop.” If you haven’t already, you will probably hear that term in various contexts soon (if you’re on Facebook, you’ve probably encountered “AI Slop” from weirdly generated pictures of Jesus at a poker match with dogs, etc).

The basic concept is that we’re all doing the work of content production as once mainstreamed media continues to crumble and (d)evolve as studios, businesses, influencers, and record labels struggle for relevancy. However, your 100 posts that are fully SEO friendly with the right hashtags and AI-generated thoughts to promote your new business or side hustle are just… noise.

“Slop,” if you will. Like Taylor Swift Slop when she churns out alternative versions of her songs.

Slop isn’t inherently negative, but it’s not doing much to further the discovery or memory of your brand (whether you’re marketing a business or posting images from your vacation on your Reels). 

Intentional Marketing will be a buzzword as we lurch towards election season and the Fall here in the USA if not well into 2025. Don’t post more. Post better and consume intentionally to decrease the slop effect.

More slop for the void:

The fix for all of this seems obvious and, unfortunately, impossible, at least right now. It has to come from us, the user, the viewer, the consumer, and there’s a lot of us now. We have to be the ones to demand that we all make less, aim smaller, be more deliberate about what we consume, and find new ways of funding — and distributing — what we do make.

Do What You Do Well (Unlike YouTube)

YouTube Shorts and these voiceovers are a mistake, in my opinion. YouTube does a few things very well. Long form videos. Discovery marketing. Algorithmic suggestions that draw people in to long binges of watching. 

You don’t need to chase something that you think is a market driver if it’s not a core competency.

Do what you do and do it very well and the market will reward you long-term. These short-term plays expend resources and revenues. 

YouTube Shorts adds TikTok-style artificial voiceovers – The Verge:

YouTube has announced a set of new features for YouTube Shorts, some of which are available now, like a new text-to-speech video narration that lets you add an artificial voiceover. On TikTok, those are the sometimes startlingly robotic voices that you hear a lot on videos with something to promote.

Anglo-Saxons Fought in Syria and Iraq

Anglo-Saxons may have fought in northern Syrian wars, say experts | Archaeology | The Guardian:

“These finds put the Anglo-Saxon princes and their followers centre-stage in one of the last great wars of late antiquity. It takes them out of insular England into the plains of Syria and Iraq in a world of conflict and competition between the Byzantines and the Sasanians and gave those Anglo-Saxons literally a taste for something much more global than they probably could have imagined.

It adds an international dimension to those sites. We have looked at the Anglo-Saxons in a rather insular manner.”

Rome’s Colosseum as a Garden

Beautiful thoughts here about modern architecture…

Rome’s Colosseum Was Once a Wild, Tangled Garden – The Atlantic:

Plants growing today in the Colosseum include very rare species like Asphodelus fistulosus and Sedum dasyphyllum, which scientists believe can only survive when sheltered by the arena, a sanctuary from the urban environment outside. Due to increased pollution and the rising temperature of the city, the flora inside the ruined walls are beginning to change: Plants suited to a warmer and more arid climate are beginning to proliferate at the expense of those more used to cool and damp.

Chinese Spy Cars?

Turns out it wasn’t just spy balloons…

Chinese self-driving cars have quietly traveled 1.8 million miles on U.S. roads, collecting detailed data with cameras and lasers | Fortune:

Since 2017, self-driving cars owned by Chinese companies have traversed 1.8 million miles of California alone, according to a Fortune analysis of the state’s Department of Motor Vehicles data. As part of their basic functionality, these cars capture video of their surroundings and map the state’s roads to within two centimeters of precision. Companies transfer that information from the cars to data centers, where they use it to train their self-driving systems.

Thrive AI Health from OpenAI Founder

Fascinating read from Sam Altman and Ariana Huffington here as they release Thrive AI Health, which will be something of an AI coach backed by OpenAI / ChatGPT. Combining this with Apple Intelligence is going to be interesting…

AI-Driven Behavior Change Could Transform Health Care | TIME:

Using AI in this way would also scale and democratize the life-saving benefits of improving daily habits and address growing health inequities. Those with more resources are already in on the power of behavior change, with access to trainers, chefs, and life coaches. But since chronic diseases—like diabetes and cardiovascular disease—are distributed unequally across demographics, a hyper-personalized AI health coach would help make healthy behavior changes easier and more accessible. For instance, it might recommend a healthy, inexpensive recipe that can be quickly made with few ingredients to replace a fast-food dinner.