Marketing

Tiny Google URLs?

John Gruber tweeted a great and intriguing thought tonight…   Almost a year ago, I responded to a ZDNet post calling TinyURL the "next YouTube" (saying that was a ludicrous proposition): I can’t speak for Doc, but I don’t think he would agree that TinyURL is a stealth intention engine. It’s a way to send links without taking up too much space. It’s not YouTube. It’s not an intention engine. It’s not an attention engine. …

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Magnify.net’s New Video Blogging Platform

Magnify.net is one of the most interesting places on the web if you’re int video, aggregation or user generated content. They’re announcing a new video blogging platform today to be led by a daily show from one of my favorite online people, Chris Brogan. NEW YORK – November 16, 2007 — Video Blogging goes mainstream with a new free service. Magnify.net today announced that they will enable anyone who is interested in video blogging to …

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Affiliate Program Seeks to Spread Wifi Love

Interesting new affiliate program from the wifi network FON in CJ (15-18% commission): Besides earning a commission rate of 15% of all your referred sales, we also provide 120 return day cookies (to track your referrals even after someone has clicked-through on your link) and unlimited referral occurrences. Refer just $600 or more in sales in any month and you’ll earn a 10% bonus. Refer $1,600 or more in a month and you’ll earn a …

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Oprah Gives Flip Ultra Cams to Audience

Based on the recommendation of video guru Jim Kukral, I bought a Flip camera a couple of months back. If you watch my YouTube channel, you’ll notice the frequent shaky and unprofessional videos that I shoot with the neat little device. Gizmodo says that this indicates that YouTube has arrived… I think this is an indication that The Flip has arrived. For amateurs, it’s perfect. Evidently Oprah feels the same… Oprah, that generous talk show …

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AdReady: Ready for Prime Time?

The ad network space is incredibly crowded (especially in this age of loose spending by advertisers).  That may be coming to a close in the near future, but for now it looks like there’s more and more ad networks popping up everyday who aren’t bringing much creativity or uniqueness to the table. I found AdReady while doing research for another post and I’m trying to figure out exactly what they do that is different from …

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The Revolutionary Affiliate Network That Could Have Been: Facebook’s Ad Platform

Facebook has released its vision of the future of marketing: “Facebook Ads represent a completely new way of advertising online,” Zuckerberg told an audience of more than 250 marketing and advertising executives in New York. “For the last hundred years media has been pushed out to people, but now marketers are going to be a part of the conversation. And they’re going to do this by using the social graph in the same way our …

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ScratchBack Paying 90% During Beta Phase

Jim Kukral’s ScratchBack continues to gain steam in the blogging world (especially in light of Goole’s crackdown on pagerank and link sellers over the last month). You can see my full review of ScratchBack over on ReveNews. In the meantime, Kukral has announced that they payout for ScratchBack during the beta phase will be 90%… ScratchBack has been live a week or so, and we launched it intentionally with a “higher” cut for ourselves, just …

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Web2.0 Goes Offline for Social Interaction

I’m wishing I had one of these for BlogWorldExpo this week…   Adam Bartholl and Markus Angermeier teamed together to bring you this, the "Are You Social" T-shirt, on which you can check off (with a pen) whatever web 2.0 social media/network/community you belong to! Neatorama » Blog Archive » Are You Social? Web 2.0 T-Shirt

Google’s Incentive and the Open Source Movement in Online Marketing

The blogosphere has been all abuzz with the latest news from Jimmy Wales, the founder of Wikipedia, in that he is attempting to construct a human generated search platform to rival Google. Search is part of the fundamental infrastructure of the Internet. And, it is currently broken. Why is it broken? It is broken for the same reason that proprietary software is always broken: lack of freedom, lack of community, lack of accountability, lack of …

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Newsweek Says 2007 Is the “Year of the Widget”

First, Time Magazine anoints web2.0 users as the “Person of the Year” (see below for conversations on whether or not that includes those involved in the affiliate marketing community). Now, Newsweek is describing 2007 as the “Year of the Widget.” “It’s better than advertising,” says Om Malik. “It’s in front of your eyes constantly; that brand becomes your brand.” Your widgets certainly don’t need to come branded, however. Indeed, that’s the whole point: to help …

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Superman and Time Warner Cheating YouTube?

Shmuel Tennenhaus has just compiled an incredible video on his YouTube channel exposing some of the potential for fraud that exists on the YouTube platform. Specifically, Shmuly has uncovered some of the dirt on this week’s #1 subscribed to YouTube channel, “SupermanReturnsDVD.” While it’s not out of the realm of reality to suggest that the Man of Steel could rise to the level of YouTube stardom, realizing some of the tricks that Warner Brothers may …

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Internet Ad Potential Underestimated (by Analysts and CPA Marketers)

The rapid rise of the online ad industry in the past decade has been widely discussed and hyped in a media environment where offline spending is decreasing while online spends (and ROI) continue to grow.  According to Terry Semel, CEO of Yahoo, the valuation that most analysts have placed on the internet ad industry for 2007 are underestimated… “The growth potential of Internet advertising has been underestimated because the predictions did not include advertising on …

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CostPerNews Widget Now Available

Links are dead (more on that soon). I’ve been promoting widgets as a promising platform for the future of affiliate marketing. So, I decided to construct a widget for Cost Per News that you can place on web pages or your desktop. Updates and podcasts that are added here will automatically be updated on your widget, so it will save you a little time if you’re a regular visitor. Here is the file: costpernews_widget.htm Let …

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Google Checkout Is Going International

A few weeks back I made big news and landed on TechMeme for pointing out that ZeFrank’s Gimme Some Candy promotion had been dropped by Google Checkout for not selling an actual product. In the end, this worked out for Frank’s benefit as many of his Canadian users pointed out that Google Checkout was not open to residents of Canada anyway. He moved his promotion to PayPal and it has (by all accounts) been a …

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vSocial and Adify Team Up for In-Video Vertical Advertising

Adify is an interesting new player in the video space. Underneath the heading of “Community Driven Ad Networks,” their blog states that: At Adify, we are developing a business model that “wraps around” this emerging form of content creation with a unique set of services for supporting monetization. Our community networks are designed to enable any participant – publisher, advertiser or user / enthusiast – to benefit directly from helping in the advertising sales or …

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