Cautionary Wave

People (especially students) don’t do their best work when compensation or reward is based on intermediate performance goals:

Google Wave: Why did Google feel that Google Wave was a good product? – Quora: “In short, Google was experimenting with a drastically new model in an attempt to retain key talent and ended up getting the incentives so perversely aligned that it both directly contributed to a failed product and also compensated that failure more than what a moderate success would have been.”

FriendFeed Catchup in GMail

I absolutely love FriendFeed's GMail IM integration. It's how I consume most of my FriendFeed content as well as lots from my favorite folks on Twitter that I have piped into FF via the Imaginary Friends (now Rooms) feature.

So, if I miss a few hours and want to catch up on what is going on in the Valley or from the folks I follow (and left GMail open on my Macbook), I can just open up the "Chat with FF" message waiting on me in my GMail FriendFeed label and scan. Plus, I can go back and search topics or people I'm interested in after a few days.

Not completely practical for everyone, but I love the feature (and greatly miss the good old days when Twitter had the same IM integration with Track).

My Experiment With Digital Nomadicism

I’m technically on family holiday vacation this week, holed up in a lovely cabin in the mountains north of Asheville.

We have wifi here, but I decided to opt for the Touch and my Blackberry (and Kindle of course) over lugging up the Macbook Pro. I’m actually writing this on the Touch with the fantastic WordPress app. Honestly, it’s pretty smooth and I need to do this more frequently.

What I’ve realized this week is that I can do most everything that I do on my laptop with just the Touch and the Blackberry. Tweeting, reading feeds in Google Rader, answering email, playing in Facebook, and now blogging are almost more enjoyable on the Touch over the laptop.

But what about “business stuff” like checking stats, reading and writing Docs and spreadsheets or FTP’ing into sites? All are (easily) doable and smooth in this sort of a mobile scenario. Actually, I’m really enjoying stretching myself and learning the new skill of mobile aptitude.

Of course, much of the content I create and consume is based in cloud computing rather than relying on a desktop. I make heavy use of all the Google apps. When I have needed a doc, I just access it in either Dropbox or on drop.io since I keep things sync’d on those places anyway. It’s worked out well.

So, my grand experiment in digital nomadicism is going surprisingly well. I could easily see myself just bringing the Touch and Blackberry to Affiliate Summit this month and leaving the Macbook home. 8 of my text books for the coming semester are in the Kindle, so my load for school will def be the Touch (Bible software apps are tremendous), blackberry and Kindle.

Digital nomadicism isn’t for everyone, of course. I unabashedly rely on web and cloud apps over desktop bound software and I’m not tied to an enterprise infrastructure that requires any special software. But a lighter load in a new year is always a good thing!

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FailSense and Putting out the FeedBurner Flame

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I thought Google would buy RSS wundercompany Feedburner. I made the prediction on a couple of podcasts with Jeff Molander and his gang and was subsequently called silly or something to that effect.

However, Google did buy FeedBurner, and I thought we would see a revolution in both RSS technology (more mainstream adoption, etc) as well as AdSense and contextual advertising.

Turns out I was wrong about those two. Google continues to sit on FeedBurner without offering much in the way of innovation beyond shutting down the paid premium option and shutting down the popular (and well written) FeedBurner blog, instead sending folks to the AdSense blog.

So, instead of innovating RSS or contextual ad serving, it seems that Google is content with wrapping FeedBurner into an AdSense delivery system and not much else.

Sad.

Especially when you get results like this (from my RSS reader on a post about ice cores):

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Really does make me sad. I thought we were on the verge of something big on the syndicated web. Google keeps disappointing me as it seems to keep going for the chedda and not much else.

BTW, make sure to visit Chedda’s blog. It’s off the chain.

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Fallacy of Twitter Authority Based on Followers

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Michael Arrington backing up Loic Le Meur’s call for something akin to a Twitter PageRank algorithm with authority based on the number of followers:

Should Twitter Add Authority-based Search?: “I’m with him on this. Most of the time I just want to read everything people are writing about a topic to more or less take the temperature of the masses on whatever I’m researching. But sometimes it would be nice to hear what just the top users are saying on a particular topic, too, since so many more people hear their message.”

I have 3,000 or something followers but I think this is a terrible idea with the following logic:

1) Pagerank sucks (now) for blogs and isn’t a true measure of a blog’s worth, value or credibility.

2) Even then, Twitter is not blogging. Ranking people according to something as transient and flimsy as the number of followers is a worse idea than ranking blogs according to their number of inbound links. Oh, and imagine the gamers.

3) Twitter is a not only a micro-presence platform, it’s a micro-community platform. What purpose would such a “follower algorithm” serve?

Some (most) of my favorite and most “valuable” people I follow on Twitter have under 1k followers. Calling them less credible or their tweets less substantive based solely on the number of followers is silly.

4) I agree with Arrington that it is nice to hear what “top users are saying on a particular topic” rather than crowdsurfing. However, there are already great tools for that. It’s called the follow function combined with RSS or Summize or Yahoo Pipes or Google Alerts, etc. The “top user” on a particular topic such as Hebrew Bible or some niche realm that I’m interested in is not necessarily going to have thousands of followers.

The best metric here is individual intuition and discernment.

5) This isn’t an argument for “wisdom of the crowds” or the “power of the conversation” etc. I’m not a big fan of that mentality, either. Those types of 2006-esque arguments are annoying at best.

Instead, my point is that it would incredibly difficult to institute something like a “worth quotient” on all users of Twitter (even more so than blogging). Putting something like a rank or worth based on the (easily gamed) number of followers a person has makes it even worse.

There Has to Be a Better Way

Don’t get me wrong, If Arrington or Le Meur or Twitter could come up with a ranking or worth algorithm based on something inventive and truly reflective of value, I’d be all for it. If Twitter could put together something revolutionary for determining authority akin to PageRank back in the ’90’s, I’d be the person yelling the loudest from the mountaintop for adoption.

However, this ain’t it.

This seems more like A-Listers grasping at straws to me.

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Here it is: Google’s strategy to take over the world. Or at least, this is Google’s plan according to French consulting firm faberNovel, who summarize the Big G’s plot – from YouTube, to the Facebook threat, to competing with Microsoft, to Google’s iron grip on the online advertising market – and much more – in a mere 34 slides.

GeekToMe 6: Freemiums and Netbooks

Affiliate Marketing Legend and all-around geek Todd Crawford and I are back with episode six of our weekly podcast, GeekTo.Me.

We had a ton of fun doing the show and it’s (in my opinion) our best show yet. We definitely keep getting better and better (and geekier and geekier) every week.

So, if you’ve got the stomach for some heavy geek lifting, give it a shot.

The show runs about an hour.

http://www.hipcast.com/playweb?audioid=Pfe44ba46557327b5b5fb78d62425141cbF98QFREYmN9&buffer=5&shape=6&fc=FFFFFF&pc=CCFF33&kc=FFCC33&bc=FFFFFF&brand=1&player=ap24

MP3 File

Show Notes:
Freemium vs Premium
Google with OpenID
Google Notebook, Evernote or BackPack?
Netbooks vs iPhones
Mac Adoption with the Kids
iPhone App Restrictions
Android
Windows 7: Will It Save Microsoft?
Linux Desktops and New Ubuntu
Google Maps on iPhone
Hulu
Mint.com and Stupid web2.0 names
eCommerce is Big in Japan
Todd’s Picks: Fring, Panolab, Classic eBook Reader
Sam’s Picks: Everest, VoteReport

GeekTo.Me 6: Freemiums

Google Levels the Playing Field?

Robert Seidman guest-blogs on social media guru Louis Gray’s blog on the topic of how the Goog has made the playing field of web publishing much more accessible for anyone (rather than just an arena for A-Listers):

louisgray.com: Google Has Leveled the Internet Playing Field: ”
I know a lot in the tech blogging circles will opine on whether Google is good or evil. For now in my mind, Google is still good. It leveled the playing field for us. We have little in the way of expense overhead (almost $0, really) and sure, it may work out that I’ve made about eight cents per hour, but that’s the subject for another blog post. From my perspective, we are allowed to compete, and compete fairly without spending anything on marketing. It’s hard for me to find fault with a system that provides that sort of level playing field.

Organic Google search (including Google News) is our number one traffic source. This leads to a lot of referral traffic from other sites and a good bit of the direct traffic.”

The question of whether or not Google is “evil” or not is about as subjective as any subject you can imagine. For all of its occasional (or sustained) “big-brotherness,” Google does allow for a plethora of voices on topics. The key to ranking well in Google is not to rely too heavily on the mysticism of SEO, but to make good (and easily discoverable) content.

YouTube and Google Account Linkage

Of course YouTube is owned by Google (and continually pwnd by narcissistic 16 year olds judging from the comments) so it makes sense that your Google Account (the one used to login to GMail, GCal, Google Docs, etc) should include YouTube.

But I saw this for the first time this evening when visiting YouTube…

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Did I miss something? Isn’t that new?

And if you’re bored, go watch my awesome Kindle videos onmy YouTube channel. I freaking love that thing.

Buying Links: Good or Bad?

At the https://www.fusionquest.com/cgi-bin/main/hotlinks.cgi?aflt=afc1&client=affsumAffiliate Summit West this year, one of the most talked about moments was the back-and-forth between SEO expert Wil Reynolds and Jason Calacanis during Wil’s session.

Here’s Wil’s take:

Well the BIG topic – buying links to help boost your SEO rankings, let me say again…if you properly analyze your landscape you can determine if you may or may not need to buy links. If you do, you should buy ones that are actually on GOOD sites – while producing great content is the ideal, you may have to prime the pump a bit with a few strategic bought links. This is an advanced tactic, if you don’t understand what makes a good vs. bad link, don’t buy one!

As you can imagine, Jason was not too supportive of the link buying tactic and has called out Google and SEO’ers many times over the issue (and created a company to combat the problem he sees in search today).

And thanks to the power of the interwebs, you have the chance to see the throw down (not really) between Wil and Jason (or head over to YouTube to see the annotations that Wil has added to the video… they don’t carry over to embeds):

The video also shows why you should be going to the https://www.fusionquest.com/cgi-bin/main/hotlinks.cgi?aflt=afc1&client=affsumAffiliate Summit in Boston this August. Unlike many of the shows I go to, there is both real substance and real discussions that go on during the sessions. This is just a taste of that.